Portfolio

Here are a few examples of my most recent work. Select each sample's Show Me More button review more information and see any associated artifacts.

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Benefits 2023
2023 – Self-paced WBT Courses • Video

For this project, I continued my work synergizing with new clients in the Benefits organization. Through our partnership, we created three courses detailing the 2023 benefit offerings, focusing on the major changes and the potential affect and impact on employees.

Skill Set
Audio Editing • Audio Processing • Client Communication • Cross-Functional Collaboration • Graphic Design • Instructional Design • Instructional Writing • Motion Graphic Creation • Project Management • Short Bite Video Script Writing • Short Bite Video Storyboard Creation • Video Editing • Video Processing
My Roles
Cross-Functional Client Relationship Manager • Graphic Designer • Instructional Designer • Project Manager • Video Editor
Tools Used
Adobe After Effects • Adobe Audition • Adobe Illustrator • Adobe Premiere • Articulate Rise • Vyond
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Transition to Workday
2023 – Video Series

I led a team of designers tasked with scripting, producing, and editing 20 instructional videos focusing on how to complete various features of the Workday platform, slated for an enterprise-wide rollout in 2024.

Skill Set
Audio Editing • Audio Processing • Client Communication • Cross-Functional Collaboration • Motion Graphic Creation • Project Management • Short Bite Video Script Writing • Short Bite Video Storyboard Creation • Video Editing • Video Processing
My Roles
Cross-Functional Client Relationship Manager • Instructional Designer • Project Manager • Video Editor
Tools Used
Adobe After Effects • Adobe Audition • Adobe Premiere • Vyond
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Welcome to #LifeAtATT Webcast
2023 – Employee Onboarding • Webcast

Working with the Employee Experience client, I was tasked to lead the new team of nearly a dozen representatives to build out a completely new version of the Welcome to #LifeAtATT onboarding presentation, delivered weekly via webcast to newly hired management employees.

Skill Set
Audio Editing • Audio Processing • Client Communication • Cross-Functional Collaboration • Motion Graphic Creation • Presentation Copy • Presentation Creation • Project Management • Video Editing • Video Processing
My Roles
Cross-Functional Client Relationship Manager • Instructional Designer • Project Manager • Video Editor
Tools Used
Adobe After Effects • Adobe Audition • Adobe Premiere • PowerPoint
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Employee Value Proposition Communication Guide
2022 – Self-paced WBT Course • Videos

I led the effort to develop training educating all management employees on how to effectively utilize AT&T's Employee Value Proposition (EVP) when writing new communications, creating new content, or developing new programs designed for employees, candidates, or alumni.

Skill Set
Audio Editing • Audio Processing • Client Communication • Cross-Functional Collaboration • Graphic Design • Instructional Design • Instructional Writing • Motion Graphic Creation • Project Management • Short Bite Video Script Writing • Short Bite Video Storyboard Creation • Video Editing • Video Processing
My Roles
Cross-Functional Client Relationship Manager • Graphic Designer • Instructional Designer • Project Manager
Tools Used
Adobe After Effects • Adobe Audition • Adobe Illustrator • Adobe Premiere • Articulate Rise • Vyond
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Fostering Psychological Safety
2022 – Self-paced WBT Course • Videos

Working with the Diversity, Equity, & Inclusion organization, I developed a course to educate learners about how to promote psychological safety in the workplace, a concept originated by Harvard Business School professor Dr. Amy Edmondson.

Skill Set
Audio Editing • Audio Processing • Client Communication • Cross-Functional Collaboration • Graphic Design • Instructional Design • Instructional Writing • Motion Graphic Creation • Project Management • Short Bite Video Script Writing • Short Bite Video Storyboard Creation • Video Editing • Video Processing
My Roles
Cross-Functional Client Relationship Manager • Graphic Designer • Instructional Designer • Project Manager • Video Editor
Tools Used
Adobe After Effects • Adobe Audition • Adobe Illustrator • Adobe Premiere • Articulate Rise • Vyond
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Marketing Accounting: The New Taxonomy
2022 – Self-paced WBT Course • Video

I joined forces with the Accounting client to develop a short course to highlight their new marketing accounting classification codes. I know, exiting stuff – and in reality, it actually was! The behavioral changes the course was designed to encourage had the potential to save the company millions.

Skill Set
Audio Editing • Audio Processing • Client Communication • Cross-Functional Collaboration • Graphic Design • Instructional Design • Instructional Writing • Motion Graphic Creation • Project Management • Short Bite Video Script Writing • Short Bite Video Storyboard Creation • Video Editing • Video Processing
My Roles
Cross-Functional Client Relationship Manager • Graphic Designer • Instructional Designer • Project Manager • Video Editor
Tools Used
Adobe After Effects • Adobe Audition • Adobe Illustrator • Adobe Premiere • Articulate Rise • Vyond
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Social Media Certification Courses
2022 – Self-Paced WBT Courses • Video

Forging a relationship with a new client, I partnered with a Social Media Governance organization to produce two courses aimed to upskill new-to-title Social Media Community Managers on the company's social media engagement standards.

Skill Set
Client Communication • Cross-Functional Collaboration • Graphic Design • Project Management • Short Bite Video Script Writing
My Roles
Cross-Functional Client Relationship Manager • Instructional Designer • Project Manager • Script Writer
Tools Used
Adobe Illustrator • Adobe Photoshop • Articulate Rise
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Diversity Pillars
2021 – Video

I partnered with the Diversity, Equity & Inclusion organization to develop a video highlighting four Diversity Pillars. The video was indented to be used as an intro for presentations delivered by Diversity Ambassadors.

Skill Set
Audio Editing • Audio Processing • Client Communication • Cross-Functional Collaboration • Motion Graphic Creation • Project Management • Short Bite Video Script Writing • Short Bite Video Storyboard Creation • Video Editing • Video Processing
My Roles
Client Relationship Manager • Instructional Designer • Project Manager • Video Editor
Tools Used
Adobe After Effects • Adobe Audition • Adobe Premiere
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Résumé

Learning & Development Leader

Results-driven learning management professional with extensive experience and deep expertise in instructional design, web-based learning, adult education, training, leadership, and project management. Adept at leading learning and development project teams to create engaging and effective learning experiences for constituents in various industries, including business, higher education, and public education.

Areas of Expertise

  • Project leadership and management.
  • Cross-functional leadership, communication, collaboration, and reporting in busy technical settings.
  • Adult education and learning theory.
  • Instructional and technical writing.
  • Specialized instructional design for instructor-led, virtual, and blended learning environments.
  • Web-based training (WBT) design and development using PowerPoint, Articulate Storyline, Articulate Rise, Lectora, and DominKnow.
  • Learning interaction development using Adobe Creative Suite, Camtasia, and Vyond.
  • Video development, editing, animation, and motion graphics using Adobe Audition, Adobe Premiere, Adobe Audition, and Vyond.
  • Front-end web development with HTML5, CSS3, JavaScript, jQuery, frameworks, PHP, MySQL, and content management systems such as WordPress and Drupal.

Key Skills

  • Ability to Create Effective Instructional Experiences No Matter the Subject
  • Adult Education and Theory
  • Audio Editing
  • Audio Processing
  • Client Communication
  • Client Relationships
  • Cross-Functional Collaboration
  • E-learning, Blended Learning, and Instructor-led Learning Design
  • Graphic Design
  • Instructional Design
  • Instructional Writing
  • Learning Management Systems (LMSs)
  • Learning and Development Program Leadership and Lanagement
  • Motion Graphic Creation
  • Presentation Copy
  • Presentation Creation
  • Project Management
  • Short Bite Video Script Writing
  • Short Bite Video Storyboard Creation
  • Stakeholder Management
  • Technical Writing
  • User Experience (UX) Design
  • Video Editing
  • Video Processing
  • Video Script / Storyboard Creation
  • Web Design

Experience

AT&T

Lead Training Manager, Design

May 2019 – December 2023

Managed instructional design processes and implementation for the Learning and Development division, focusing on Enterprise and HR client spaces, impacting 200,000+ employees worldwide.

  • Led development of web-based training and learning engagement media using industry-standard tools, including Articulate Storyline, Articulate Rise, DominKnow, Camtasia, Vyond, and Adobe Creative Suite reducing time-to-market by an average of 20% year over year.
  • Directed instructional design, writing, and development of instructor-led and self-paced course content in partnership with SMEs, using industry-leading learning and design models, methodologies, and modalities. 4.5 out of 5.0 average star rating for each course, video, or learning interaction delivered.
  • Managed an enterprise-wide instructional development initiative team charged with creating 20 short-bite, instructional videos delivered to 200,000+ employees.
  • Led the initiative to virtualize 20+ instructor-led courses, reducing time-to-market by 25% and increasing training reach by at least 30%.
  • Key initiatives: Workday, Psychological Safety, Social Media Certification, #LifeAtATT Onboarding, 2023 Benefits, Diversity Pillars.

AT&T / DIRECTV

Sr. Training Manager, Design

September 2014 – May 2019

Managed instructional design and technical writing of courseware for wireline installation technicians, impacting 3,000+ technicians and supervisors.

  • Streamlined the multi-week DIRECTV new hire curriculum, reducing in-class seat time 20% and increasing experiential learning 15%.
  • Designed and built a fully responsive, web-based, device-agnostic learning platform prototype, which lead to the internal development of Lighthouse, an integrated, modularized, data-powered learning platform for WordPress that is used enterprise-wide to deliver training to 100,000+ employees with over $1 million in cost savings in the first year alone.
  • Led the initiative to virtualize 20+ instructor-led courses, reducing time-to-market by 25% and increasing training reach by at least 30%.
  • Key initiatives: GSCL Bootcamp, DIRECTV New Hire, DIRECTV Service and Troubleshooting, Attics and Crawlspaces Safety, Lighthouse for Designers.

Jones International University

Sr. Instructional Designer

December 2006 – August 2014

Managed instructional design and courseware for various degree programs, including Doctorate in K-12 Education Leadership, Doctorate in Adult Education Leadership, Doctorate in Business Administration, Master of Business Administration, and Associate in Digital Media, serving 5,000+ students and 100+ faculty.

  • Lead instructional designer for both Doctorate in Business Administration, Doctorate in K-12 Education Leadership, and Doctorate in Adult Education Leadership programs. Developed 30+ courses for each program, respectively.
  • Lead instructional designer for the Associate in Digital Media program, developing eight specialized courses.

Education

Master of Arts (MA)

Information and Learning Technologies

University of Colorado

Bachelor of Arts (BA)

Social Sciences and Secondary Education

University of Northern Colorado

Nanodegree

Front End Web Development

Udacity

Interests

Travel, web design, front-end web development, graphic design, brewing sciences, culinary arts, photography.

About

Oh, hello... Looks like you've stumbled across the short and sometimes bumpy cyber highway frontage road destination that is my very own!

Kidding aside, let me introduce myself, I'm Geoff, a learning management professional with extensive experience and deep expertise in instructional design, web-based learning, adult education, training, leadership, and project management living and working in and around Denver, Colorado.

At the core of my professional experience is leadership, instructional design, applications of learning theory, curriculum development, and training.

But you already knew that from reading the other sections here, am I right?

Since earning my undergraduate degree, my career path has led me through two venues, each affording their own unique experiences, rewards, and flavor.

In a previous life, I was a professional educator in a public high school, serving at the same school for my entire teaching career, Colorado's Finest Alternative High School. The controlled chaos of a high school classroom, along with some of the greatest peer-mentors a fresh-faced educator could have, provided me with vital and necessary pedagogical skills including instructional differentiation – using a variety of teaching methods with multiple intelligences in mind. As a grew into the postition, my “learn by doing” philosophy further developed and my understanding of the foundations of sound instructional design began.

While teaching, I earned a Master's Degree in Information and Learning Technologies from the University of Colorado at Denver. Soon after graduating, I began working in a corporate environment at Metrolist, Inc., now REColorado, taking on the roles of middle manager, instructional designer, trainer, learning consultant, developer, and trainer mentor.

In contrast to my K-12 experience, this change in career paths forced a shift in focus from adolescent to adult learners — individuals with diverse needs and motivations for learning. I learned and soon experienced that immediacy, utility, timeliness, and application of learned concepts were of primary concern to adults. To achieve immediate application of learned skills, I espoused and implemented a benefit-based learning philosophy at Metrolist, where the concepts introduced to learners were expressly designed to be immediately useful, especially when presented in an experiential environment. These nascent practices and philosophies have permeated throughout my career, rippling, developing, and emerging across the years.

After my time at Metrolist, I moved on to higher education by accepting the role of Sr. Instructional Designer at Jones International University, where I worked with content experts to develop online, instructor-led courses in the Doctorate in K-12 Leadership, Doctorate in Adult Education Leadership, Doctorate in Business Administration, and Associate of Arts in Digital Media degree programs. Jones in the incarnation I experienced has since closed its doors, so to speak.

Most recently, I served at a Lead Training Manager for Design as part of AT&T's Learning & Development organization. It was during my tenure at AT&T that I further developed my instructional design, learning interaction, leadership, and technical skills. For the latter half of my tenure there, I was part of a highly-skilled team that was responsible for enterprise-wide training and education initiatives, with reach to the entire 200,000 employee corporate population. It was on this team that I was afforded the opportunity to stretch my abilities, and acquire new, more in-demand skills, especially in the learning interaction and video production arenas.

In addition to my full-time occupations, I also have a myriad of part-time ones, all of which I do at varying degrees of competency. Occasionally, my hobbies and occupations collide.

Personally, I enjoy family activities, traveling the world, movies, concerts, (very) amateur photography, and cooking. I also brew my own beer, which tends to keep me in good graces with friends and family, and I'm a certified beer judge. I do occasionally blow off steam by bartending a couple nights a week at Dry Dock Brewing Company in Aurora, Colorado.

Anyway, enough about me. Thank you for stopping by. Enjoy your stay!

Let's Talk!

To get in touch, please take a minute to fill out the the information below. I look forward to working with you!